Congratulations to Apple for celebrating 1 billion app downloads.
That’s quite an amazing achievement. Doing some quick maths, that means that average number of downloads for each app is about 26,693. It’s tempting to think 26,693 x 99 c = lots of money!
The thing to remember though is that this is the number of downloads rather than sales. We’d be quite happy if our apps sold 26,000 copies each!
We’d love to know how many of those downloads were paid apps. If we look at our download figures the vast majority of them are for the free apps.